Book Review: Friction
It's the beginning of a new month and I have my review for my book that I read for February, Friction! It's a book about how to build passion brands in a day and age where "disruption" is happening in the business world.
It's a great book to read whether or not you are a marketing person or just a consumer. It gives insight on how many of us make purchasing decisions and how businesses big and small should be empowering the consumer, not just interrupting.
If you want to buy the book, you can do so here!
And if you want to get unlimited access to millions of books, magazines and audiobooks, you can do so with Kindle Unlimited! I know I have taken advantage of this and if you read a ton I suggest you try it out!
And now, onto the review!